Monday, March 4, 2013

25 great life lessons


1. Assholes are assholes and good people are good people; and only on the very rare occasion does one become the other.

2. Your heart is right 50 to 75 percent of the time. Your gut is right 100 percent of the time.

3. Everything you own should be something you either love dearly or use yearly.

4. Karma is a bitch when you are. No exceptions.

5. Everyone is in your life for a reason, a season or a lifetime and 95 percent of people fall into the first two categories.

6. You will know true love on the outside, when you know true love on the inside.

7. You will never regret working less and traveling more. You will likely regret working more and traveling less.

8. If it doesn’t feel right, it isn’t right.

9. The universe gives you three choices:

Change course when it taps you on the shoulder to tell you to go the other way;
Change course when it is tired of tapping you on the shoulder, grabs you by both shoulders and shakes you to tell you to go the other way;
Change course when it is tired of shaking you, pulls out the baseball bat and starts pummeling you, leaving you with no choice but to go the other way.
10. What you know will never be as important as who you know.

11. ‘Someday’ is today.

12. Vote. No exceptions. Ever.

14. When you say you, “don’t know what to do,” the vast majority of time you actually do know what to do – you just don’t like the answer.

15. Silence is violence, yet words can kill. Be vigilant in both regards.

16. Neither luck nor money have very much to do with your ability to travel.

17. One day will be the last day for you and everyone you love. That day has snuck up on a lot of people. Act accordingly.

18. When you don’t know what to say, you must say something. Even if it is, “I don’t know to say.”

19. Any email in your outbox that could alter the course of your life by arriving in someone else’s inbox needs to sit in ‘drafts’ for five days before hitting send. No exceptions.

20. You do not own belongings which you purchased with a credit card; they own you.

21. Create your life story the way they write movies. Decide how you would like it to end and then create every scene that would lead up to it.

22. Revere doctors who practice health. Run from doctors who practice medicine.

23. Everyone has a story that would blow your f’n mind. No exceptions.

24. Momentum is a universal force you can control. Every day you choose whether it will pull you further backwards or push your farther forwards.

25. You can’t out crazy, crazy, but hopefully you can out run it.

Kevin Ashton: What Coke contains


The Vons grocery store two miles from my home in Los Angeles, California sells 12 cans of Coca-Cola for $6.59 — 54 cents each. The tool chain that created this simple product is incomprehensibly complex.
Each can originated in a small town of 4,000 people on the Murray River in Western Australia called Pinjarra. Pinjarra is the site of the world’s largest bauxite mine. Bauxite is surface mined — basically scraped and dug from the top of the ground. The bauxite is crushed and washed with hot sodium hydroxide, which separates it into aluminum hydroxide and waste material called red mud. The aluminum hydroxide is cooled, then heated to over a thousand degrees celsius in a kiln, where it becomes aluminum oxide, or alumina. The alumina is dissolved in a molten substance called cryolite, which is a rare mineral from Greenland, and turned into pure aluminum using electricity in a process called electrolysis. The pure aluminum sinks to the bottom of the molten cryolite, is drained off and placed in a mold. It cools into the shape of a long cylindrical bar. The bar is transported west again, to the Port of Bunbury, and loaded onto a container ship bound for — in the case of Coke for sale in Los Angeles — Long Beach.
The bar is transported to Downey, California, where it is rolled flat in a rolling mill, and turned into aluminum sheets. The sheets are punched into circles and shaped into a cup by a mechanical process called drawing and ironing — this not only makes the can but also thins the aluminum. The transition from flat circle to something that resembles a can takes about a fifth of a second. The outside of the can is decorated using a base layer of urethane acrylate, then up to seven layers of colored acrylic paint and varnish that is cured using ultra violet light, and the inside of the can is painted too — with a complex chemical called a comestible polymeric coating that prevents any of the aluminum getting into the soda. So far, this vast tool chain has only produced an empty, open can with no lid. The next step is to fill it.
Coca-Cola is made from a syrup produced by the Coca-Cola Company of Atlanta. The main ingredient in the formula used in the United States is a type of sugar substitute called high-fructose corn syrup 55, so named because it is 55 per cent fructose or “fruit sugar”, and 42 per cent glucose or “simple sugar” — the same ratio of fructose to glucose as natural honey. HFCS is made by grinding wet corn until it becomes cornstarch. The cornstarch is mixed with an enzyme secreted by a rod-shaped bacterium called Bacillus and an enzyme secreted by a mold called Aspergillus. This process creates the glucose. A third enzyme, also derived from bacteria, is then used to turn some of the glucose into fructose.
The second ingredient, caramel coloring, gives the drink its distinctive dark brown color. There are four types of caramel coloring — Coca Cola uses type E150d, which is made by heating sugars with sulfite and ammonia to create bitter brown liquid. The syrup’s other principal ingredient is phosphoric acid, which adds acidity and is made by diluting burnt phosphorus (made by heating phosphate rock in an arc-furnace) and processing it to remove arsenic.
A much smaller proportion of the syrup is flavors. These include vanilla, which is the fruit of a Mexican orchid that has been dried and cured for around three months; cinnamon, the inner bark of a Sri Lankan tree; coca-leaf which comes from South America and is processed in a unique US government authorized factory in New Jersey to remove its addictive stimulant cocaine; and kola nut, a red nut found on a a tree which grows in the African Rain Forest (this may be the origin of Coca-Cola’s distinctive red logo).
The final ingredient is caffeine, a stimulating alkaloid that can be derived from the kola nut, coffee beans and other sources.
All these ingredients are combined and boiled down to a concentrate, then transported from the Coca-Cola Company factory in Atlanta to Downey where the concentrate is diluted with water infused with carbon dioxide. Some of the carbon dioxide turns to gas in the water, and these gas bubbles give it effervescence, also know as “fizz,” after its sound. 12 ounces of this mixture is poured into the can.
The top of the can is then added. This is carefully engineered: it is made from aluminum, but it has to be thicker and stronger to withstand the pressure of the carbon dioxide gas, and so it uses an alloy with more magnesium than the rest of the can. The lid is punched and scored so that a tab opening, also made of aluminum, can be installed. The finished lid is put on top of the filled can, and the edges of the can are folded over it and welded shut. 12 of these cans are then packaged into a painted paperboard box called a fridge pack, using a machine capable of producing 300 such packs a minute.
The finished product is transported by road to a distribution center, and then to my local Vons. The tools, which span from bauxite bulldozers to refrigerators via urethane, bacteria and cocaine, produces 70 million cans of Coca-Cola each day, one of which can be purchased for about two quarters on most street corners, and each of which contains far more than something to drink. Like every other tool, a can of Coke is a product of our world entire and contains inventions that trace all the way back to the origins of our species.
The number of individuals who know how to make a can of Coke is zero. The number of individual nations that could produce a can of Coke is zero. This famously American product is not American at all. Invention and creation is something we are all in together. Modern tool chains are so long and complex that they bind us into one people and one planet. They are not only chains of tools, they are also chains of minds: local and foreign, ancient and modern, living and dead — the result of disparate invention and intelligence distributed over time and space. Coca-Cola did not teach the world to sing, no matter what its commercials suggest, yet every can of Coke contains humanity’s choir.
culled from medium.com